Brands and companies create realistic image and video content for e-commerce, campaigns, lookbooks, social media, and other digital channels, using either AI twins of real models or fully digital AI avatars.

Depending on your requirements and the scope of production, you can save up to 90% in costs compared to conventional shoots and productions, while also benefiting from significantly shorter production times and scalable content volumes.

AI twins are based on real models, actors, musicians, creators, and other talents. They are used exclusively on a project-by-project basis and subject to the necessary approvals and usage rights. Through our network, you can request and book both models from mf-mgmt and external models from our partner agencies.

For productions with fully digital models, more than 250 ready-made AI avatars are available for immediate selection. In addition, customers can create their own AI avatars to their specifications, defining appearance, type, age, style and other characteristics. The resulting consistent AI avatars can then be used across different productions and content formats.

Our platform integrates casting, rights and approval processes, content generation, and project management into a single, centralized workflow. Clients decide for themselves which AI twins or AI avatars to use, what content to create, and to what extent it should be used.